Sixth Annual San Diego AMA Art Of Marketing Conference

Sixth Annual San Diego AMA Art Of Marketing Conference To Be Held Nov. 3

Attendees will learn marketing tactics on how to effectively “Close the Loop”

SAN DIEGO, Calif. (Sept. 26, 2016) – The 6th annual Art of Marketing conference (#SDAOM), hosted by the San Diego chapter of the American Marketing Association (San Diego AMA), will be held Thursday, November 3, 2016, at the San Diego Marriott Del Mar. Featuring local and national marketing experts as keynote speakers, panel discussions and solution-finding breakout sessions, this full-day conference will draw 250 to 350 integrated marketing professionals from across the region.

This year’s theme is “Closing the Loop,” which acknowledges the importance of continuous learning and applying measurement insights to optimize marketing campaign performance and conversion rates. The conference will bring together experts from across industries to share knowledge of how to attribute marketing efforts, track consumer interactions throughout the funnel, and create an iterative strategy – all insights that are critical for allocating marketing budget and effectively utilizing resources, resulting in the best return.

Tickets are on sale now, and attendees can save over 50% on the cost of registration by becoming an AMA member. Professional development discount packages are available for companies interested in sending multiple members of their marketing teams. For more information on the Art of Marketing conference, including sponsorship opportunities and registration, visit sdama.org/aom.

About San Diego AMA

The San Diego Chapter of the American Marketing Association (AMA) is the organization for high performing marketers who are serious about furthering their careers. San Diego AMA is the only education- and networking-focused organization that provides information, resources, international presence and valuable connections in a fun, approachable environment where its members can achieve their personal development goals.

Media Contact:
Mike Matamala, Vice President, Earned & Social Media
San Diego Chapter of the American Marketing Association
Phone: (858) 361-4711
Email: mike.matamala@sdama.org